Design Strategy
Start with people, not platforms.
User interviews, 5 Whys, and service design to find the problem worth solving. Teaching Assistant for CMU’s graduate Design Strategy course.
Reed Stewart — Technologist · CMU MISM
I turn technology into better days for the people who depend on it.
Full-stack ML · AI & IT strategy · Design-led
01 — Mission
I help businesses gather the right data, use it wisely, and put AI where it actually changes someone’s day. That means less busywork, clearer decisions, and systems people like using.
02 — Three routes
Start with people, not platforms.
User interviews, 5 Whys, and service design to find the problem worth solving. Teaching Assistant for CMU’s graduate Design Strategy course.
From notebook to production.
Data pipelines, models, APIs, and the interface on top, owned end to end. PyTorch, Django, Node, OCI, AWS, Azure.
A route you can actually climb.
vCIO-level strategy: infrastructure, data practices, vendor spend, and where AI earns its keep.
03 — The switchbacks

Out of high school I installed fireplaces. Two years of hard work, learning how a business really runs.
A torn ACL on the soccer field put me in the admin office. On day one I asked the owner for a strategy internship. He said: “Go see what value you can give me back.”
After a year and a half I left for IT consulting. Then he called: the company was merging with its largest competitor, and he needed a CTO.
I filled the gap: SharePoint, ERP integrations, financial dashboards, better data practices, and a custom quoting platform. IT improved. Morale improved. Sales improved.
I worked full-time while finishing at BYU Marriott (3.85 GPA), got into Carnegie Mellon’s MISM program, moved to Pittsburgh, and married my girlfriend. I kept the company on as a part-time vCIO.
Final semester at CMU. Building neural nets, computer vision, and full-stack products, and helping robotics startups. Most weekends you’ll find me on a trail with my wife.
Summits so far: Half Dome · Mt. Whitney · Angels Landing · Nāpali Coast
04 — The ascent
Scroll to climb ↓
Replaced spreadsheets with a live quoting app for 20 salespeople.

Led IT through an acquisition and turned legacy data into live dashboards.

Benchmarked open-source CV models against a vendor for DC’s production traffic pipeline.

Building the full-stack computer vision platform for real-time factory anomaly detection.

Predicting soccer formations and plays from drone footage, benchmarked on pro teams, to give amateur players individual coaching.

05 — Climb with me
For teams unsure where AI or IT fits
Discovery sprint
Stakeholder interviews, a systems and data audit, and a prioritized roadmap you can act on.
Start on LinkedIn ↗For a defined problem that needs software
ML / full-stack product
Pipeline, model, app, and deployment, owned end to end and handed over with documentation.
Start on LinkedIn ↗For growing SMBs without IT leadership
Fractional CTO / vCIO
Ongoing strategy, vendor management, infrastructure, and AI adoption, from someone who has run it.
Start on LinkedIn ↗Summit · 4,800 m
Whether it’s a messy data problem, an AI idea, or IT that needs a leader, start with a message.